Reigniting Comel Brand
COMEL is an established company with a decades-long tradition in electrical engineering. They specialize in manufacturing power transformers, as well as designing, engineering, servicing, and selling low, medium, and high-voltage equipment. Their partners and suppliers include global companies such as General Electric, ABB, WEG, Finder, Siemens, and Schneider Electric.
Brand Activation
Branding, Design, Photography
Electric Power, Energy Sector
B 2 B
COMEL Transformers, a company with decades of experience in electro energy, needed to boost its brand through brand activation activities that would better connect with customers and increase brand awareness. In addition, they faced a challenge in showcasing their products in a visually stunning way that would help them stand out from their competitors. They needed a comprehensive marketing strategy that would not only reactivate their brand but also increase their bottom line.
We developed a comprehensive brand activation strategy to meet COMEL Transformers’ goals of revitalizing its brand image and increasing brand awareness. We decided to start with visually stunning product photography to showcase COMEL’s products uniquely and compellingly. We would then use those visuals to design brochures and sales enablement content and provide visual branding for trade shows. By creating a consistent brand image across all platforms and touchpoints, we were able to give COMEL an impressive presence at events and increase engagement on social media. Overall, our comprehensive strategy successfully achieved the goals of boosting COMEL’s brand presence and making them stand out in its industry.
To help COMEL Transformers achieve their objectives, we developed a comprehensive solution that included visually stunning product photography, marketing collaterals such as brochures and sales enablement content, visual branding for trade shows, and website updates. The goal was to showcase COMEL’s products while effectively communicating its brand messaging. Our team conducted an in-depth analysis of COMEL’s market position, competition, and target audience to develop a tailored plan that maximized the impact and drove results. The final solution incorporated various design and marketing elements to create a cohesive and impactful brand image.
Our services focused on brand activation and included a range of design solutions such as:
Ready to Reignite Your Brand?
We helped COMEL Transformers achieve their goals, and we can do the same for you. From photography to visually stunning marketing collateral, we specialize in crafting solutions that elevate your brand and help you stand out. Schedule an intro call with us, and let’s get started on reigniting your brand today!
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